Tuesday 22 November 2016

The Huge Market Prospects Of PaaS & SaaS Cloud Call Centers In India



In today’s world of digitization, cloud-computing services have appeared as a blessing for call centers. Using Call Center Software Solutions, a contact center can take the advantage of highly sophisticated technical tools such as PaaS (Platform as a service) and SaaS (Software as a Service). 

In the emerging economies like India, cloud computing is the most trusted and reliable strategy for a successful call center operation.

The advantage of cloud computing service is its ability to obviate the need of bulky equipment, complex hardware and use of other cables and wires at a call center. 

Another benefit of the software is its highly secured networks and server’s applications. Using Outbound Calling Software, a calling agent can take full benefits of cloud computing mechanism.

The IT (Information Technology) industry has taken a giant leap in India in the last few years. Around half of the nation’s youth population is directly or indirectly engaged in the IT sector. 

Thankfully, the Outbound Call Center Software helps customer service representatives to solve customers’ queries in a more effective manner.

SaaS Vs PaaS - A Comparative Study

SaaS or “Software-as-a-Service” largely uses the web for its day-to-day call center operations. Generally, the application is managed by a third-party vendor who provides easy accessibility to its interface to the clients by the way of Internet. 

SaaS can run directly from a browser by connecting the call center system to an internet connection without a need to develop separate software.

The tool is extremely handy to use with the Best Call Center Software by providing vital services to calling agents such as emails, customer relationship management (CRM) tools and online assistance to agents.

Contrarily, the engineers use PaaS or Platform as a Service to develop various applications necessary for carrying call center operations. 

PaaS comes equipped with a horde of important facilities such as managing cloud computing, enterprise operation, self-service portal and centralized IT operations, which are vital for the hassle-free functioning of Cloud Customer Service Software.

“Platform-as-a-Service” (PaaS) empowers a calling agent and his team to develop independent web applications for a long-lasting use without going through the cumbersome process of buying software and put the same to use. 

It will not be wrong to say that if you want to take full advantage of the Best Telemarketing Software then some sort of customizations and tweaks are the need of the hour. 

PaaS lets you do that in a far more well-organized way than SaaS. However, SaaS is easier to use and less technical in nature.

Prospects of Cloud Call Centers in India - A Perspective

India has emerged as a leading call center destination for business houses and big corporate firms. Many business firms and MNCs are setting up their call centers in India than elsewhere for a wide variety of reasons. 

This includes reduced cost of operation to run a call center, easy availability of Cloud Contact Center Software (with no legal restrictions), wider pool of efficient and skilled employees to choose from and other benefits.

In India, the purchase and installation of most of the software is easy in a call center unlike, countries like China, which puts restrictions on download and installation of certain software.

Within the next couple of years, India’s cloud computing market earning is set to surpass $1 billion-dollar mark. 

No doubt, Customer Contact Center Software Solutions are now aptly guiding more than 1 million web developers to customize their software coding in such a way that tackles the rising challenges of call center business in India.

Another leading advantage of opening a call center in India is the home-based calling operation – the first of its kind call-center innovation by which a calling agent can carry his entire operation from the home itself using highly effective software tools. 

It is faster, cheaper and an easier way to conduct call center operation in a smoother manner.



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